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Heat to start selling 12-13 regular season tickets beginning September 28

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Ladies and gentlemen, the time has come to do your part to help the Miami Heat in their quest to repeat as world champions.

The Miami Heat announced today that regular season tickets for the 2012-13 NBA regular season will go on sale starting Friday, September 28 at 10:00 AM. Ticket prices start at $10 per game and can be purchased at, and via 1-800-4NBA-TIX and there's an 8 ticket limit per order per game so everyone has a chance to get in on the action at the AAA. It's important to know that the Ticket Office at the AmericanAirlines Arena and Ticketmaster retail outlets will not participate in the ticket sales on September 28, but tickets may be purchased at the AmericanAirlines Arena Ticket Office starting Monday, October 1 at 10:00 a.m. (Dynamic ticket pricing will continue to be utilized by the Heat, so ticket prices for each home game will fluctuate based on demand.)

As a sweet incentive, the Heat and Pepsi have partnered up to hook up loyal fans who purchase tickets the first day. Fans will receive, by mail, one free 20-ounce Pepsi product coupon for each HEAT ticket purchased on September 28. In addition, the HEAT and Pepsi will host a celebratory event that same day from 5:00 to 7:00 p.m. at the Walmart located at 19501 N.W. 27 Avenue in Miami Gardens. Fans will have the opportunity to take photos with the Larry O'Brien Championship Trophy and mingle with the HEAT Dancers, Burnie, the Xtreme Team and Banana Man.

In addition, the first HEAT fan to bring a pair of upper level tickets purchased for one game that day to the Pepsi On Sale Event will have their seats for that game upgraded to the lower level. One pair of instant upgrade tickets will be available for each HEAT home game.

But if you want to get your tickets earlier than everyone else, read on for the various pre-sale opportunities:

Live!Wire Pre-Sale: Tuesday, September 25

Fans that subscribe to Live!Wire-the team's official newsletter-will have the opportunity to purchase individual game tickets on Tuesday, September 25. Live!Wire delivers team news, ticket offers for both the HEAT and AmericanAirlines Arena events and more. Fans can sign up for Live!Wire by logging onto

Social Media TwHEATup Games On Sale: Tuesday, September 25

Fans that follow the HEAT on twitter and Facebook will have first dibs on purchasing "TwHEATup" tickets on Tuesday, September 25. A TwHEATup includes a discounted game ticket as well as a post-game player meet and greet. TwHEATup games available exclusively to HEAT social media fans include November 3 vs. Denver, December 8 vs. New Orleans, December 15 vs. Washington, January 25 vs. Detroit, February 24 vs. Cleveland, March 1 vs. Memphis, March 10 vs. Indiana and April 6 vs. Philadelphia. Fans can follow the HEAT on Facebook by visiting and on twitter via @MiamiHEAT.

$10 Tickets Pre-Sale: Thursday, September 27

On Thursday, September 27, Facebook and twitter followers as well as Live!Wire subscribers will also have the opportunity to purchase a limited amount of $10 tickets during a special $10 ticket pre-sale, which will be available via the team's Facebook and Twitter pages.